Hot Video Alert: Olly Murs - Please Don't Let Me Go
Olly Murs may very well be my next pop crush. While he may have lost to Joe McElderry on the sixth series of X-Factor, he's already got the 1UP, releasing the first post-X-Factor single from his debut album, due out in September on Epic/Syco Music. Close your eyes and "Please Don't Let Me Go" could very well be another Will Young single. Open your eyes and...well...same story. Murs shares many similarities to Young and while that's not necessarily a bad thing, I'm hoping his album shows a bit more pop variety.
The video features Murs as a guest at a "Summer Solstice Garden Party" along with a myriad of other colorful characters (including an eccentric, boozy old lady with a dog). Amongst the guests we meet the object of Murs' desires, a pretty young lady playing hard to get. The video is fun, summery and safe, much like the song itself. Not a bad first effort but we'll have to see how the song charts when it's released on August 30th.
Co-written by Murs, Steve Robson and Claude Kelly, Murs is also known to be collaborating with Roy Stride from Scouting For Girls, John Shanks, Eg White, Trevor Horn, Wayne Hector and Matty Benbrook on his debut album. "Please Don't Let Me Go" will be available as a CD and digital download, with b-side called "This Ones For The Girls." Also worth noting, Digital Dog has remixed Murs' debut single. Given how remixable Will Young's music is, I'm sure this single will lend itself well to the dance genre.